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Social Media: Certificate

Tools and tactics to leverage your brand

Social media is an integral part of our society and a key component used in businesses today. Businesses use a variety of technology components social media has to offer in order to effectively communicate and advertise to specific audiences. Current employers actively seek individuals who are proficient with social media skills to help create, launch, and monitor social media specific campaigns from start to finish. Students will learn all forms of social and digital media platforms, applications and tactics. This will include strategy, design, analysis and discernment of the proper tools for each task. A key component of the certificate is its broad development of a student’s adaptability to emerging technology, and nurturing of their ability to assess innovative connected–media resources for business efficiency and potential impact. Students will be able to showcase these critical social media and digital marketing skills to a wide range of potential employers and entrepreneurial initiatives.

All students will complete courses in: Social Media for Professional Use, Social Media Campaigns, Marketing, Advanced Digital Media Content, Writing for Media, Introduction to Spreadsheets, Project Management, and Photoshop.

ÁùºÏ²Ê¿ª½±¼Ç¼ is now making it easier than ever to get the skills you need so you can get the job you want. Courses in our valuable Social Media Certificate are offered fully online, on campus, hyflex (choose your modality), and in shortened 7 week formats.

This allows students:

• A balanced schedule: choose courses when and where is best for you
• Quicker access to advanced skills: progress more quickly through higher level skills in a single year
• Job readiness: obtain a powerful skillset

Whether you are interested in just taking a class, or enrolling full-time in the certificate program, let’s talk about this opportunity!

Program Notes

Course Requirements